From “Fairly Good” to “Optimal” Energy Efficiency Practices within the Moroccan Manufacturing Sector: Are Financial Resources Sufficient?

Climate change urgency requires a fast transition to low carbon society which implies broad-scale changes at all levels, hence the need of an energy based on enhancing efficiency and renewable energy. Energy is pivotal combat climate change, it most affordable readily accessible resource, profitable path sustainability. Manufacturing companies are increasingly adopting practices (EEP) as they become more knowledgeable about central role plays in their companies’ competitiveness planet’s However, severity adoption “optimal” EEP rather than “fairly good” ones. Companies’ satisficing behavior occurs when do not operate profit-maximisers, but satisfactory solutions-seekers. This study explores avenues address regarding EEP. Our research model was empirically tested through survey data collected from 193 manufacturing Morocco. Results show that negatively affects Financial slack governments’ incentives have positive direct effect without attenuating negative relationship between satisfying Mimetic pressure attenuates Based our findings, policy implications discussed.